WHY PUBLIC RELATIONS IS SO IMPORTANT DURING THE AI ERA Miss us? We’ve missed you! We are back from our blogging hiatus and look forward to sharing more content and buzz around the world of PR. So much has shifted in the last 6 months, specifically – AI.  With the

How A PR Agency Can Make the Difference As a small, emerging brand, there are endless considerations and decisions you must make to grow and scale amidst your lack of bandwidth and ever-growing responsibilities. There’s so much on your plate with a considerable amount of time and resources that are

The Most Anticipated Fashion Trends of 2022 They say “fashion comes and goes, but style lasts forever.” It’s apparent that the trends on the rise in 2022 are making a major comeback, to the point that Gen Xers and Millennials might be questioning why they ever donated their middle school

How to Create a Buyer Persona for Your Beauty Brand Manifest your dream client through your buyer persona. You’re an emerging beauty brand with a compelling story, amazing product and promise to your customer. You’re ready to get your message out there to anyone and everyone, but exactly who? Sure,

How to Determine What Type of PR is Best For Your Brand There’s no question that Public Relations is a staple for any brand to make headway toward accelerated growth. It raises brand awareness, allows you to cultivate key relationships and manage your image and reputation amongst your desired clients.

Leveling Up Business Growth Through PR  So much to do, so little time? Whether you’re an emerging brand or you’ve got the latest and greatest launch ready to go, PR and marketing is a full time job on its own. To give you space to focus on other elements of

When Your Fashion Brand Should Consider Public Relations Timing is everything and for many fashion brands, Public Relations has been more top of mind now more than ever. Fashion trends are changing as quickly as the next viral Tik-Tok video and the demand for PR for fashion brands has also

5 Advantages To Working With A Boutique PR Agency Are you an emerging brand trying to get its footing, or a one that’s been around the block but could use a little reputation shake up to get heads to notice you again? Regardless, every brand can benefit from public relations

A Few Things to Consider When Thinking About Hiring a PR Agency Whether you’ve been building your brand for the last few months or have been deep in it the last few years, this question has probably come up more than once.  No matter where you are in your brand

The Beauty Trends We Can’t Live Without This Season As the seasons change, so do the trends and there are plenty to go around in the world of beauty that can particularly benefit an indie beauty brand no matter what stage of their business growth they are in.  Many indie

Fashion Trends We Can’t Wait to Try While autumn leaves are falling, Fashion Week just ended and for any PR agency for fashion brands, they are 10 steps ahead to get their clients ready to bloom come Spring season. Push the Envelope PR is no exception. With over 16 years

Expectations Versus Reality Edition If you’ve been keeping up with the Push the Envelope PR blog posts, you’ll see all the benefits of working with a PR agency like us to get your brand the momentum it deserves.  However, as necessary as PR is, it is often misunderstood and oftentimes

Now is the Time to Start Happy New Year from all of us at Push the Envelope PR! 2022 was an incredible year for many of our brands and one of the secrets to their success is what we cover below. We’re here to share why it’s imperative to ditch

Building Awareness PR is all about building awareness and credibility for your brand. Getting your name and product out to the media is always a priority as a boutique PR agency’s client. In this article, the PTE team is here to share a bit of the BTS around different types

PR Agency Strategies The world of beauty and fashion changes in the blink of an eye and in a competitive market, it’s crucial to stand out amongst the rest. While there are many strategies to effectively grow a business, the Push the Envelope team has your back in identifying the